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Episode 5: The problem with HOW-TO articles, gurus and ChatGPT advice in ecommerce marketing

How to advice can be used as an experiment, and shouldn't be taken as true.

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Episode 4: What should I do if my ecommerce ads stop working?

The three levers you can pull when your ecommerce ads stop working

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Episode 3: How to create good lead generation offers for your ecommerce store

give someone something of high value, that is easy to make, then you also increase the value of the email list that you build.

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Episode 2: Should ecommerce stores invest in lead generation? Yes.

Why pay for every single store visit? Lead gen equals free return visits.

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Episode 1: Should ecommerce founders build personal brands? Yes. It improves ad performance.

In this episode, Kevin Izevbigie discusses personal branding, why it's important and how to build one quicker than normal.

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